Traffic conversion

Zoom on Everlane

Zoom on Everlane

Here we go with the analysis of the product page of Everlane.com, which has become one of the online-shop regarding user experience...
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Do like them. Know first your customers and your sales will boost.

Do like them. Know first your customers and your sales will boost.

This post in 1 sentence (if you are currently in the queue of Starbucks): Understand first who are your customers, what they are looking for, and you might see your revenue boosted by 6% to 10% by providing personalized product recommendations...
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How Nike online-shop is increasing account creation rate?

How Nike online-shop is increasing account creation rate?

That’s what is currently running on Nike.com! (tested on German website). Shipping fees are known as a main blocker for customers, this option could be a conversion killer: customer account creation and order creation!...
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